Artificial intelligence (AI) has been increasingly used to detect fraud in insurance claims due to advancements in technology. However, the emergence of generative AI could potentially escalate insurance fraud to unprecedented levels, according to insights shared by a digital intelligence expert with Insurance Business.
Joe Stephenson, a former special investigator and current director of digital intelligence at claims technology firm INTERTEL, highlighted the risks associated with generative AI tools like OpenAI's ChatGPT.
These tools make it incredibly easy for individuals, as well as organized crime groups, to manipulate photo evidence to support fraudulent claims.Stephenson raised concerns about the ease with which individuals can now engage in fraudulent activities, citing examples of photo manipulation apps that have been used for almost a decade to deceive insurance companies. As technology advances, the accessibility of tools for perpetrating fraud has increased, posing challenges for insurance companies in detecting and preventing fraudulent claims.
The rapid development of AI tools, such as ChatGPT, has led to a constant battle for insurance companies to keep pace with evolving fraud tactics. With total losses due to insurance fraud reaching staggering figures in the US and Canada, Stephenson emphasized the need for insurers to leverage AI technologies to combat fraudulent activities effectively.
In addition to traditional forms of insurance fraud, generative AI has also given rise to synthetic identity fraud, a complex scheme involving the creation of fictitious identities using a combination of real and fake information.
Stephenson warned that the proliferation of synthetic IDs facilitated by generative AI poses a significant threat to insurance companies, especially as more transactions move online.Despite the challenges posed by AI-powered fraud, insurance companies can use AI to their advantage by analyzing claims data to detect fraudulent patterns and anomalies. By staying informed and cautious in adopting new technologies, insurers can effectively mitigate the risks associated with emerging fraud tactics.
As the insurance industry continues to grapple with evolving fraud threats, the prudent use of AI tools and technologies can help insurers stay ahead of fraudsters and protect their bottom line. Share your thoughts on the potential impact of generative AI on insurance fraud claims in the comments section below.